Mivi Enters India’s Smartphone Market with Mivi One 5G

Hyderabad, India: Mivi, India’s homegrown consumer technology brand, today entered the smartphone category with the launch of the Mivi One 5G. Designed for consumers seeking dependable performance, long battery life and a smooth everyday experience, Mivi One combines a Snapdragon 4 Gen 2  mobile platform with a 50MP dual-camera system, a 6000mAh battery and a clean Android experience.Positioned as “Pretty Powerful,” Mivi One brings together expressive design and reliable performance in one device. It is designed for young, value-conscious consumers who want a capable smartphone for streaming, photography, social media, gaming, multitasking, and everyday usage.

Mivi One 5G will be available on Flipkart across India,  with the first sale scheduled for 8th October 2026 at Midnight. The smartphone will be priced at INR 14999 for the 4 GB + 128 GB variant, INR 15999 for the 6 GB + 128 GB variant, and INR 16999 for the 8 GB + 128 GB variant. But, Mivi One 5G will be available at a special price during Big Billion Day sale starting from 11999* for 4+128, 12999* for 6+128 and 13999* for 8+128. The Net Effective Price is including price drop and bank offers available on the platform. It will be offered in five colour options: Blue, Pink, Green, Burgundy and Navy Blue.

Commenting on the launch, Viswanadh Kandula, Co-founder, Mivi, said, “Entering the smartphone category marks an important milestone in Mivi’s journey as a homegrown consumer technology brand. With Mivi One, we are bringing our focus on thoughtful design, reliable technology and quality to a category that is central to consumers’ everyday lives. The smartphone reflects our ambition to build products that are powerful, accessible and relevant to the needs of Indian consumers”.

Talking about Mivi One 5G, Himanshu Tandon, Chief Business Officer, Mivi, said, “With Mivi One, we wanted to build a smartphone around how people actually use their phones today. Performance, battery, camera, software and design all contribute to that experience, and we wanted to bring them together without making consumers compromise on any one of them. Choosing Snapdragon for our first smartphone was a natural decision, given its proven performance, power efficiency and trusted 5G capabilities. ‘Pretty Powerful’ captures this approach.