Maruti Suzuki collaborates with 5 startups

New Delhi : 

Maruti Suzuki India Limited (“Maruti Suzuki”) has onboarded five startups: MiniMines, Easework AI, Sarvam AI, Siftly and CodeMate AI to co-create solutions across multiple business areas to enhance operational efficiency and elevate customer experience. The selected startups are winners of the 5th cohort of the Maruti Suzuki Incubation Program (MSIP). MSIP is organized in partnership with IIM Bangalore’s incubation hub for entrepreneurship and startup support, NSRCEL (Nadathur S. Raghavan Centre for Entrepreneurial Learning).

Mr. Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India Limited said, “At Maruti Suzuki, we have been actively working with startups to co-create innovative and practical solutions to address real business challenges. We are delighted to collaborate with five more startups. One of these startups, MiniMines, will support us in safely recycling end-of-life batteries, while the other four startups will help improve customer engagement and drive efficiency across our business operations.” Maruti Suzuki has built multiple programs to provide the right direction and support to startups in developing innovative solutions to help solve real-world business problems. In its journey of 7 years, around 7,400 startups have been screened, over 250 startups were engaged and 38 of these startups have been onboarded as partners, delivering value to our business.